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Intangible Assets Categories

The Financial Accounting Standards Board (FASB), September 1999 Exposure Draft, Business Combinations and Intangible Assets, proposed six categories of intangible assets.

1. Customer-based or market-based assets.

Intangible assets that relate to customer structure or market factors of the business such as:

  • Lists (advertising, customer, dealer, mailing, subscription, and so forth)
  • Customer base
  • Financial institution depositor or borrower relationships
  • Customer routes
  • Delivery system, distribution channels
  • Customer service capability, product or service support
  • Effective advertising programs
  • Trademarked brand names
  • Newspaper mastheads
  • Presence in geographic locations or markets
  • Value of insurance-in-force, insurance expirations
  • Production backlog
  • Concession stands
  • Airport gates and slots
  • Retail shelf space
  • Files and records (credit, medical)

2. Contract-based assets.

Intangible assets that have a fixed or definite term:

  • Agreements (consulting, income, licensing, manufacturing, royalty, standstill)
  • Contracts (advertising, construction, consulting, customer, employment, insurance, maintenance, management, marketing, mortgage, presold, purchase, service, supply)
  • Covenants not to compete
  • Easements
  • Leases (valuable or favorable terms)
  • Permits (construction)
  • Rights (broadcasting, development, gas allocation, landing, lease, mineral, mortgage servicing, reacquired franchise, servicing, timber cutting, use, water)

3. Technology-based assets.

Intangible assets that relate to innovations or technological advances within the business:

  • Computer software and license, computer programs, information systems, program formats, Internet domain names and portals
  • Secret formulas and processes, recipes
  • Technical drawings, technical and procedural manuals, blueprints
  • Databases, title plants
  • Manufacturing processes, procedures, production line
  • Research and development
  • Technological know-how

4. Statutory-based assets.

Intangible assets with statutorily established useful lives:

  • Patents
  • Copyrights (manuscripts, literary works, musical compositions)
  • Franchises (cable, radio, television)
  • Trademarks, trade names

5. Workforce-based assets.

Intangible assets that relate to the value of the established employees or workforce of a company:

  • Assembled workforce, trained staff
  • Non-union status, strong labor relations, favorable wage rates
  • Superior management or other key employees
  • Technical expertise
  • Ongoing training programs, recruiting programs

6. Corporate organizational and financial assets.

Intangible assets relating to the organizational structure of an entity:

  • Savings value of escrow fund
  • Favorable financial arrangements, outstanding credit rating
  • Fundraising capabilities, access to capital markets
  • Favorable government relations

 

See The Financial Accounting Standards Board (FASB), June 2001

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